Having a large, high-quality push notification subscriber list is an asset. But most websites fail when it comes to converting their visitors to subscribers. The struggle is more in the case of email newsletters, where the average opt-in rate is less than 2%. That is, for every 100 visitors, only 2 of them would subscribe … →

Web push notifications have emerged as one of the top channels to connect with customers on both desktop and mobile web. With web push, it is easy to onboard subscribers, track their behaviour and send them relevant notifications even after they have left the website. Here are some ways to use web push notifications to … →

More than 90% of your website’s visitors will never come back. Here is how you can use push notifications to get them back. Push notification is the only channel that helps you to communicate with those anonymous users. We don’t have their email id or phone number. So they are anonymous. Aren’t they? Here are some … →

This case study shows how an eCommerce company increased their revenue using Engagespot smart web push notification automation platform. [Update July 2017] They have increased the sales by 25% last month by setting up more automation rules. Customer The eCommerce portal of a leading FMCG Brand who sells products for personal care. Their Problem The … →

If you are getting a high volume of traffic but lesser conversions, that indicate that something is wrong with your website or you are targeting the wrong audience. Here are some ways to find improve conversion rates of your eCommerce website. Look at your analytics Don’t assume anything about your customers. You should use some analytics … →